Experience designer crafting spatial narratives that bridge complex concepts and human understanding. 15+ years leading design at Williams-Sonoma, Inc., frog design, and startups.

Currently seeking full-time, fractional, and freelance opportunities in experience design and strategic visual thinking.

FEATURED EXPERIENCE PROJECT

A holistic experience design for a major university medical center, creating four signature experience themes that transform how patients, families, and providers engage with cancer care. Resulted in a human-centered environment that balances cutting-edge medicine with emotional support.

Reimagining the Cancer Journey

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Democratizing professional interior design through technology and human-centered experience

Decorist: The First Online Interior Design Platform

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A confidential event company was competing for a major DHL Americas Technology Conference contract—a project typically awarded to much larger firms. They needed a bold, innovative concept from me that would prove a smaller agency could deliver big ideas. The timeline? One week to create a complete vision.

The Era of Sustainable Logistics

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Democratizing professional interior design through technology and human-centered experience

Decorist: The First Online Interior Design Platform

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Architectural Digest
"Innovation of the Year"
Award

First mobile-first market research app

UBMobile

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I also create marketing campaigns

While experience design is my primary focus, I bring the same strategic thinking and visual storytelling to branded and unbranded campaigns

MARKETING CAMPAIGNS

Pfizer

Multi-channel campaign bringing innovation to life through compelling visual storytelling

MARKETING CAMPAIGNS

Emergent BioSolutions

Branded mutli-channel campaign bringing travel health awareness to the public